The development of directory sites does not require large investments, which makes it ideal for small companies or startups who want to quickly launch their business on the Internet with minimal costs.
Creating a catalog-site is much easier than making an online store, so it does not require the connection of ordering and payment functions for goods, payment systems, special functions and modules. This simplifies development as well as startup, maintenance, and administration.
Unlike a regular site, the catalog is focused on the placement of multimedia materials, which allows you to demonstrate the product as fully as possible by adding a photo, video and text description to it.
The creation of a catalog site begins with communication with the customer in order to learn more about the future project, to understand the wishes and requirements of the client.
At this stage, we will learn:
The study is conducted on the basis of the information collected during the interview. It is necessary in order to further develop a detailed TOR for creating a site that will differ from the resources of competitors and will solve the client's tasks.
At this stage, we:
At this stage, the designer creates a website design based on previously created prototypes. The work is based on the client's brand book, which serves as a guide in terms of visual style, colors and location of all elements of the resource.
Graphic elements are added and blocks with content are structured. After preparing the design, the creation of the catalog site proceeds to the layout stage.
Design is necessary to break down the creation of a catalog site into stages, divide the work between different specialists and determine the required functionality.
Design includes:
The need to integrate additional programs and functions is being clarified, a content plan and a Customer Journey Map (CJM) are being prepared.
The typesetter is engaged in typesetting and, if necessary, the programmer. The first analyzes the graphic design of the site, selects the appropriate template and creates it on HTML / CSS / JS, is responsible for cross-browser and adaptability.
The programmer connects to work in case it is necessary to develop a unique function which is not included in the list of standard. For example - a calculator with formulas.
During the layout of the site, the Back End developer integrates a CMS or Framework into it, adds the necessary functionality and implements his own scenarios, for example: navigation through categories, operation of internal search and search filters, adding goods to the basket, connecting online payment on the site, synchronization with 1C /CRM and more
We fill the pages with graphic and informational content, add photos and videos, texts that are useful to site visitors. Text materials are written on the basis of the semantic core, all graphic elements are placed in the logical structure of the site, after which they undergo internal optimization.
When transferring content from the old site, we save all active links in the texts so that there are no 404 errors when clicking on them and traffic is not lost. If the URLs change, we create a 301 redirect map from the old URLs to the new ones so we don't lose your traffic. After that, our SEO specialists update the content and optimize it for the requirements of search engines.
Testing is one of the important steps in the web development process. At this stage, developers test the functionality of all elements of the website. The goal is to find possible issues such as broken links or incorrect display of the mobile version and fix them.
Testing includes integration testing, stress testing, scalability testing, load testing, resolution testing and cross-browser testing. As soon as manual and automatic testing is completed, the landing page is ready to be launched on the server.
The price of the catalog-site is formed individually for each project, and is negotiated after the interview and preparation of the TOR.
The term of the project implementation depends on its complexity, requirements for functionality, design and content. The average turnaround time for a project in FUTURE web studio is from two to seven months.
An online store is a resource with a complex structure, many connected modules and applications, which requires more costs and time for production. Catalog development takes less time and costs less, which allows you to quickly launch it and start promoting your business on the Internet.
A catalog-site is more suitable for the presentation of goods, while a business card is more suitable for the presentation of a brand or company. A catalog site usually offers a site search, ratings and reviews, a detailed description of goods with detailed characteristics.